Local Stores Gear Up For 'Small Business Saturday'
FRANKLIN, Tenn. – Thousands of Middle Tennesseans were out shopping early Friday, but local retainers are hoping they'll keep their wallets out for "Small Business Saturday.
Thanksgiving has become a long weekend for retailers, starting with Gray Thursday, continuing into Black Friday, but before Cyber Monday there's Small Business Saturday. It's a day when shoppers are encouraged to support their local mom and pop stores.
"You don't have to get up early because [stores are] not open," shopper Lynne Farrar said. "So you can still sleep in."
"We get to have a lot of new people come in who maybe don't always know what the small businesses here have to offer," Ashley Rainey, Philanthropy Store Manager, said.
After spending money at the big box stores the day after Thanksgiving, Small Business Saturday encourages people to check out their local independently owned stores.
"Small businesses obviously help support the local economy and it helps the money people make here stay here," said Meredith Martin, a sales associate at the Shoppes on Main in Franklin.
People come to the Shoppes on Main for unique knick knacks.
"If you want something big and generic that everyone else is going to have then go to Best Buy and go to Target," Martin explained. "But here it is personalized and it's special and it's something that you're not going to find in any other store that you go to."
At Philanthropy proceeds from each sale goes towards helping someone else in need. It's those special touches that sets small businesses apart; with the hope of making each gift a little more meaningful.
"At the same time, get to know who your neighbor is or who you're going to church with on Sunday," Rainey said, "(it's) all these faces that are building the big picture of your community."
It's a personal touch that benefits the entire community.
Many small businesses in each comomunity band together by providing extra discounts to shoppers who present receipts that show they've supported other area mom and pops.
Historic districts, like Franklin, have being promoted all across the state. Main Street festivals have also been organized to encorage shoppers to shop "small."