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Mattress store apologizes for 9/11-themed commercial, sale

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A day after a Florida Walmart removed a Twin Towers-themed soda display, a San Antonio, Texas mattress store is facing criticism after running a commercial advertising a 9/11 sale.

According to commercial clips uploaded to YouTube and Facebook, Miracle Mattress in San Antonio is running a “Twin Tower Sale”, offering mattresses of any size for the price of a twin mattress.

At the end of the commercial employees tumble into two stacks of mattresses, knocking them down. “We’ll never forget,” a third employee says.

Miracle Mattress responded to the criticism with a statement released through Facebook.

“To all of those who have seen our 9/11 sale. We are very sorry we have offended you. Our intentions were not to hurt anyone at all. Our staff is full of military and some relatives have passed away due to 9/11. We are promoters of peace and love. We have given abundantly to our community here in San Antonio and wish to remain known as a company who respects and loves others. We hope you find it in your hearts to forgive us. Please accept our apology.”

The commercial in question can be viewed below.

Alex Hider is a writer for the E.W. Scripps National Desk. Follow him on Twitter @alexhider.