There's a strong push to tackle the growing number of people killed behind the wheel. With Labor Day weekend around the corner, the focus isn't just on drunk driving but those high on drugs.
On Wednesday, the National Highway Traffic Safety Administration launched a new campaign to fight against driving under the influence.
Dozens of people, including the Tennessee Highway Patrol, gathered at the Gaylord Opryland Convention Center on Tuesday to announce the new safety campaign with the message, "If You Feel Different, You Drive Different. Drive High, Get a DUI."
Officials said people who drive high, particularly on marijuana, is a growing concern and many still don't see it as dangerous.
Corinne Gasper lost her daughter six years ago when a man speeding through a red-light T-boned her car and crashed into a building. The driver was high on medical marijuana. He served 15 months after being sentenced to a lesser felony charge.
Since then, Gasper says she's made it her life mission to warn about the dangers of driving under the influence of marijuana.
The campaign will run through Labor Day weekend, which is considered one of the deadliest times on U.S. roads.
