Ice Cream for Breakfast Day is Saturday, Feb. 1, and all six of Jeni's Nashville scoop shops are opening their doors hours early at 8am to serve scoops of their breakfast-inspired Skillet Cinnamon Roll ice cream, a brand-new flavor for a worthy cause. 100% of profits from Jeni’s scoop shop sales (between 8am and noon on February 1) and from the Ice Cream for Breakfast Day online collections will be donated to www.DoSomething.org, a digital platform powering offline action for young people interested in creating social change. If you can’t make it to a shop, you can celebrate at home with Jeni’s Ice Cream for Breakfast Collection, available online until February 1.

We learn how Jeni's is celebrating the tasty day

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