Fresh Savings Initiative Program Launched

Posted at 6:06 PM, May 14, 2016
and last updated 2016-05-14 19:18:05-04

With healthy fruits and veggies often being more expensive than a fast food burger, it can be tough to eat healthy when money is tight.

The Nashville Farmers Market, AARP, and UnitedHealthcare have been making it easier.

The Fresh Savings Initiative has been an incentive program that encourages SNAP benefit recipients to eat healthier.

Mayor Megan Barry was at the launch Saturday to talk about the plan.

"And the fresh savings program launches will also allow us to help our neighbors who use the SNAP program to be able to visit the Farmers Market to learn how they can stretch their dollars and purchase more fruits and vegetables," Mayor Barry said.

Those at the event were given a tour of the Farmers Market and a breakdown of how the program will work.